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Architectural Planning Design: But as a member of the team that won the first Marcus Prize, a $100,000 architectural planning design plum established by Milwaukee's Marcus Corporation Foundation, Maas wants to plant the seeds for futuristic thinking about urban design.
Maas, 46, generated lots of buzz in his speech to about 75 design activists at a luncheon at the Pfister Hotel.
The event was hosted by the Design Council, which advises Bob Greenstreet, dean of the School of Architecture and Urban Planning at the University of Wisconsin - Milwaukee.
Greenstreet is also Milwaukee's city planning director.
Both buildings will be located in the new Orange County Great Park, in Irvine, California.
The competition objectives are to encourage and reward excellence in architectural planning design planning and design that integrates environmentally responsive design strategies.
In the past few years, the academic and professional debate has focused primarily on form-making, the most obvious result of which has been those blobs, or funny shapes, that have proliferated in many architectural planning design and urban design studios.
But according to architectural planning design theorist Antoine Picon: "What many designers have had in common is the belief that architectural planning design form must express the intrinsic complexity of the invisible electronic networks and fields that surround it.
Carlo Ratti and his colleagues and partners have taken a different course.
Their mapping comes prior to any architectural planning design endeavor.
It reveals a level of complexity with which design should not even try to compete."
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