Specializes Outdoor Portraits at www.japanese-home-gardens.com

If you've planned your year's activities as we suggested, then this job will be automatically done for you. If you want to increase your wedding business in June and August, you know how early to plan for it. If you see growth in your portrait business, then you can expect a good part of this business to come around the holidays in December. Summer months are big months for a photographer who specializes outdoor portraits in outdoor portraits in customer's homes.

There is a type of portrait photography, and one which makes a wonderful specialty for those who have the flair to practice it impressively, which requires no studio lights at all and, indeed, not even a studio. This specialty is the production of outdoor portraits or character studies.

There is little competition in this specialty, and those who do compete are, in the main, artists who charge fabulous prices for their work. You should go along with them in this pricing policy. You owe it to your fellow photographers, as well as to yourself, not to break down the price structure in this field where it has been held so faithfully by others. I know of one photographer who asks and gets $125 per print for his outdoor portraits. Another, who works with a Con-tax and an 85 millimeter lens, charges $150 per sitting.